January 24th, 2023
Bear Shadow: An Experiential Event Case Study
Bear Shadow: An Experiential Event Case Study Our favorite of many experiential marketing examples, the highlands Food & Wine Festival has become a regional phenomenon, driving huge jumps in sales. Casey ReidMay 26th, 2020
This Intermission Could Be A Long One.
This Intermission Could Be A Long One. Heading into 2020, the experiential industry was predicting its best year ever. The economy was booming, businesses were expanding their horizons in multiple dimensions, and the whole world was on the move. Casey ReidMarch 5th, 2019
Why Live Music Should Be a Part of Your Marketing Plan This Year
Why Live Music Should Be a Part of Your Marketing Plan This Year Work a live music event into your marketing plan and budget this year. Win back a geneuine emotional connection with your audience with an experience. Casey ReidJanuary 15th, 2019
The Great Need for Green Events
The Great Need for Green Events Just one weekend event wastes 12,500 lbs. Make your event green and ecofriendly by going paperless, recycling, greening, and using innovative power sources. Casey ReidDecember 3rd, 2018
Do Good, Be Good: The Socially Conscious Meetings Trend
Do Good, Be Good: The Socially Conscious Meetings Trend Corporate social responsibility (CSR) is fueling the socially conscious meeting trend, citing the need for a thriving and engaged corporate culture. Casey ReidNovember 5th, 2018
CHOP Cancer: An Experiential Event Case Study
CHOP Cancer: An Experiential Event Case Study An experiential event example for cooking competition fans everywhere: CHOP Cancer was a successful fundrasier for the Cancer Survivors Park in Greenville. Casey ReidOctober 7th, 2018
Sponsorship: How to Get Your ROI
Sponsorship: How to Get Your ROI Here are a number of ideas for making your sponsorships count—and how to become a sponsorship marketing superstar by getting an ROI that will keep giving. Casey ReidSeptember 4th, 2018
Verizon Wireless: An Experiential Event Case Study
Verizon Wireless: An Experiential Event Case Study For the Verizon Winner's Circle experience, we produced a private experience at Universal Studios during which guests enjoyed an all-inclusive street party. Casey ReidAugust 9th, 2018
Highlands Food & Wine Festival: An Experiential Event Case Study
Highlands Food & Wine Festival: An Experiential Event Case Study Our favorite of many experiential marketing examples, the highlands Food & Wine Festival has become a regional phenomenon, driving huge jumps in sales. Casey ReidJuly 25th, 2018