Why Live Music Should Be a Part of Your Marketing Plan This YearWork a live music event into your marketing plan and budget this year. Win back a geneuine emotional connection with your audience with an experience.Casey Reid
The Great Need for Green EventsJust one weekend event wastes 12,500 lbs. Make your event green and ecofriendly by going paperless, recycling, greening, and using innovative power sources.Casey Reid
Do Good, Be Good: The Socially Conscious Meetings TrendCorporate social responsibility (CSR) is fueling the socially conscious meeting trend, citing the need for a thriving and engaged corporate culture.Casey Reid
Sponsorship: How to Get Your ROIHere are a number of ideas for making your sponsorships count—and how to become a sponsorship marketing superstar by getting an ROI that will keep giving.Casey Reid
